VIDEO CAMPAIGN /

A New Home for Music Education

The Beckmen YOLA Center in Inglewood is one of the country's foremost spaces devoted to music education for under-served communities. In anticipation of its 2021 opening, we produced a series of videos for the $25M fundraising campaign, featuring creative luminaries such as Frank Gehry and Gustavo Dudamel.

CLIENT

Youth Orchestra Los Angeles

ROLES

Producer, Camera

Ground Breaking

In addition to capturing interviews with key executives and stakeholders, we hoped to amplify the voices of the young musicians who inspired the YOLA Center. Showcasing their incredible talents brought our production team into schools, rehearsals, community events, and concerts, from L.A. to Mexico City.

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Today, YOLA serves some 1300 young musicians across Los Angeles, ages 5 to 18.

© DANIEL ANDERSON 2023